GDPR Compliance and Private AI
Private AI’s industry-leading technology identifies and protects personal data, helping you adhere to the GDPR’s stringent regulations.
Your Partner in Compliance
Private AI’s ability to identify personal data in your systems enables you to take the necessary steps to protect the data you are entrusted with and to comply with Europe’s GDPR. Our de-identification solutions can further help anonymize the data you are processing, which has the effect that the strict rules of the GDPR do not apply to that processing.
The GDPR has become the gold standard for data protection globally. It is the most comprehensive and broadly applicable data privacy law to date, and any business providing services to European citizens has to abide by these rules.
Art. 4(1) of the GDPR defines personal data as “any information relating to an identified or identifiable natural person (‘data subject’); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as:
- Name
- An identification number
- Location data
- Online identifier
- One or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.”
Enhanced protection is awarded to “special categories of personal data:”
- Racial or ethnic origin
- Political opinions
- Religious or philosophical beliefs
- Trade union membership
- Genetic data
- Biometric data for the purpose of uniquely identifying a natural person
- Data concerning health
- Data concerning a natural person's sex life or sexual orientation
How Private AI Can Help with GDPR Compliance
- Principle 1(a) – Lawfulness, fairness and transparency: It is only possible to be transparent towards data subjects regarding the processing of their personal data, including the extent to and the purpose for which they are processed and whether any automated decision-making, incl. profiling, is undertaken on the basis of that personal information, if you know what personal data you control. Private AI identifies personal data entities and can generate a report specifying which entity type has been located in the data.
- Principle 1(c) - Data Minimization: Once all personal data in a data set are identified, Private AI's solutions can redact or remove personal identifiers to the extent they are not necessary for a particular use case. High accuracy, multilingual capabilities, and the support of various file types ensure that data minimization is achieved reliably throughout the entire organization.
- Principle 1(e) – Storage Limitation: One way to limit the personal data you retain is to anonymize it when the purposes for which they were collected have been achieved. Private AI can help with that by identifying and redacting the personal data.
- Principle 1(b) – Purpose limitation: Only when you know what data you control can you be sure of limiting the collection of personal data to what is necessary to achieve the purposes for which they are processed.
- Principle 1(d) – Accuracy: When you need to ensure the accuracy of the personal data you control, it is key to be able to locate the data. For example, when a rectification request is made, you need to locate all the data pertaining to the requestor and ensure it is amended appropriately.
- Principle 1(f) – Integrity and confidentiality: Using Private AI’s de-identification solution can mask personal data from individuals who are not required or authorized to see it. Private AIcan also be used to measure exposure through accurate data classification. Identify impacted PCI, data subjects, and compromised data in the event of a security incident for reporting under the GDPR.